by Digital AIM Marketing Team | Dec 18, 2017 | Content, Marketing, Strategy
Get attention. Keep getting attention. Educate people while you have their attention on the problem you solve. Find different ways of telling people how you solve their...
by Digital AIM Marketing Team | Dec 11, 2017 | Content, Social Media, Strategy
Control what you can control. Business owners and managers are pulled in a lot of different directions. One of the things that you can always control are your own actions. For marketing your business there are 3 things you can make sure you are doing between now and...
by Digital AIM Marketing Team | Dec 8, 2017 | Content, Strategy
Last time we broke down Authority and what Google wants to see. This time we’re breaking down what that means and how you can build authority with content. Blogs Videos Articles Interviews Case Studies Podcasts Images Graphics...
by Digital AIM Marketing Team | Oct 21, 2017 | Content, Strategy, Web Design
Do you know what information should be on your website? It seems like common sense, but do you? Here is the thing, and you might not have heard/read this before so pay attention. A website is not for the business owner. A website is for the customer and for the search...
by Digital AIM Marketing Team | Oct 21, 2017 | Marketing, Strategy
LEARN You are first. To grow your brand and connect with your customer we need to understand you, first. We don’t put your business in a box, we put you on a pedestal. We learn who you are, how you work, what makes you unique and different from your competition. We...
by Digital AIM Marketing Team | Oct 20, 2017 | Marketing, Strategy
Markeing is about 3 things. 1) Attention. 2) Repetition 3) Education. You have to get ATTENTION and as much attention as you can from your prospects. If you get enough attention then they might do business with you. To make sure you have their ATTENTION, you have to...